Small marketing and branding agency owners (1–15 employees) who built their businesses on deliverables AI now commoditizes — logos, copy, ads, social content — and who are actively restructuring their pricing, positioning, and service model to survive. Their core pain is that clients are using the same AI tools to question every retainer line item, while production work loses value faster than they can replace it with strategy.
The exact words they type into Google.
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